YongHoon Cho(Jo)︎︎︎
From South Korea︎︎︎︎︎︎
Based in ︎
NL, Arnhem
De, Oberhausen︎︎︎︎︎︎︎︎︎
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My Art Accounts,
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Linked in︎︎︎︎︎︎
︎For all commission and inquiries, please contact the following address
Contact︎ ︎︎“
hoon
01022802
@gmail.com ︎
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Nl:+31622188125
KR:+82 0127113644
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︎Flim making
︎Illustrations
︎Book Design
︎(Old)Poster
︎Art Techniques
︎Branding
︎Marketing
︎Advertisement
︎ETC...︎︎︎︎
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Time line
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2019:
Vans Slip On
Asia Contest
Ranker/ 5th
2020:
Artez Graphic
Design Arnhem
-2024, Graduated
2022:
Sammul Church
Media Production
2023 :
BCS DESIGN LAB
Germany,
Oberhausen
2024:
Artez Arnhem Final 2024
Exhibition planning, identity production and design
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About Hoon! ︎
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Yonghoon is a Korean designer and graduated from Artez Graphic Design in 2024.
He shows strong confidence in old printing techniques, old art techniques, books, videos, and illustrations,testing himself with new creative techniques and surprising clients.
His Korean identity and Western education and art education from an early age offer new perspectives to clients and markets.
He mostly recharges himself in his free time by doing powerlifting, cycling, reading journals, cooking, etc. and tries not to tire himself out of his daily iteration.
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Oh Hi-There︎︎︎︎︎
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deathridesahorseee
The exploration of Western culture, the strong masculine image, related objects, and the physical appearance and body type associated with strength were key themes in my graduation project. (If you’re curious about the video, you can find the link in my profile.) During the exhibition, I was fortunate to hear the struggles of many men and understand why they felt compelled to become the “Marlboro Man.” This made me realize how significant this theme is, both to me and to many men. Why? Because I am no longer the “Marlboro Man.”My work is not merely an homage to Western culture, but a journey to explore the coexistence of strength and vulnerability within it. Western style became more than just a cultural symbol for me—it became a powerful framework for expressing my inner story and the complexities of masculinity. I am gradually finding ways to visually express the anxiety and conflicts hidden behind the appearance of strength.
However, the themes I tackle are still deep and complex. While I am slowly unraveling the topics of the “Marlboro Man,” masculine image, framing, objects, and culture, there are times when time and material constraints slightly dampen my enthusiasm. Despite this, I still have enough time to think and act on these ideas.
